The 12 elements of fundamental principles designing the visual look, feel and to create a contemporary design which will include a Balance, Contrast, Movement, Emphasis, Proportion, White Space, Hierarchy, Rhythm, Repetition, Pattern, Unity, and Variety.

These principles of design work together to create something that is aesthetically pleasing and optimizes the user experience to such an extend where you need the consumer to be engaged for a certain period of time interacting with the content displayed to visit other resources available on offer.

Using the information gathered from phase one in Project planning, it is time to put together a plan for your web site. This is the point where a site map is developed. The site map is a list of all main topic areas of the site, as well as sub-topics, if applicable. This serves as a guide as to what content will be on the site, and is essential to developing a consistent, easy to understand navigational system. The end-user of the Web site referring to your clients must be kept in mind when designing your site. These are, after all, the people who will be learning about your services, buying of your products or have a desired aim whether it is to gain exposure and awareness of your Ideology you want the Site Visitor to experience or need the user to know your location with products in store. A good user interface creates an easy to navigate web site, and is the basis for this.

The time has come to determine the look and feel of your site. Target audience is one of the key factors taken into consideration with Typography & Readability as well as colour formation and palettes. As part of the design phase, it is also important to incorporate elements such as the navigation-bar, footer and a company logo design to help strengthen the identity of your company on the web site. The Web Design will be created on one or more prototype designs for your web site. This is typically a .jpeg image of what the final design will look like in stages. Often times you will be sent an email with the mock-ups for your web site. We let you view your project throughout the design and development stages. The most important reason for this is that it gives you the opportunity to express your likes and dislikes on the site design. In this phase, communication is crucial to ensure that the final web site will match your needs and taste. It is important that you work closely with your designer, exchanging ideas, until you arrive at the final design for your web site.

The developmental stage is the point where the web site itself will be created. We take all of the individual graphic elements from the prototype and use them to create the actual, functional site. This first developing area is the home page, followed by a “shell” for the interior pages. The shell serves as a template for the content pages of your site, as it contains the main navigational structure for the web site. Once the shell has been created, we take your content and distribute it throughout the site, in the appropriate areas. Elements such as Content Management we incorporate with the add-ons and plug-ins together with the interactive contact form, or e-Commerce shopping carts are implemented and made functional during this phase. In this period we stay in touch to in-progress of the web development so that you can suggest any additional changes or corrections you would like to have done. On the technical front, a successful web site requires front-end web development. This involves writing valid HTML / CSS code that complies to current web standards, maximizing functionality, as well as accessibility for as large an audience as possible.

At this point we will attend to the final details and test your web site. The Design & Development complete functionality of forms and other scripts, as well as last testing for compatibility issues (viewing differences between different web browsers), ensuring that your web site is optimized to be viewed properly in the most recent browser versions. A good web site needs to be well versed in current standards for deployment. The basic technologies currently used are HTML (Hyper Text Markup Language) and CSS (Cascading Style Sheets). As part of testing, your the designer should check to make sure that all of the code written for your web site validates. Valid code means that your site meets the current web development standards – Once you give us final approval, its time to publish and deliver the site on the internet. An FTP (File Transfer Protocol) program is used to upload the web site files to your server. This makes it convenient to host with us as we now will create the domain name registration and get the web hosting services in order.

The development of your web site is not necessarily over once deployed. One way to bring repeat visitors to your site is to offer new content or products on a regular basis. This is where you benefit from us making allowed changes to your Website content, to update information needed. We offer offer maintenance packages at reduced rates when you host with us, based on how often you anticipate making changes or additions to your web site.available in the extra add-ons services. Other maintenance type items include regular site backups, upgrades, additional plugin installation, SSL Security Renewals every 3 month to stay ahead of the encryption codes,etc….